Reach consumers actively researching financial products.
Learn About Partnership →
Root Insurance Review 2026
A complete, unbiased guide to Root Insurance's financial products and services.
Partner brands provide verified product data directly to JumpSteps and earn the Partner Verified badge.
JumpSteps rates Root Insurance 7.7 out of 10 based on an independent expert review of the brand, ratings from other trusted review sites, its actual products and terms, and safety signals like financial-strength ratings and regulatory standing. Root Insurance is a telematics-first auto insurer founded in 2015, headquartered in Columbus, Ohio, and publicly traded on Nasdaq under the ticker ROOT. JumpSteps finds Root Insurance strongest for safe drivers willing to share driving data via smartphone app during a test-drive period of two to three weeks, as behavior-based pricing can deliver materially lower premiums than flat-rate carriers like Progressive or Geico. Root Insurance is a weaker fit for drivers with poor records, households seeking a single insurer for home and life policies, or consumers in states where Root does not yet operate. JumpSteps rates every brand on fit rather than advertiser payouts, and can match Root Insurance's products to a user's specific goals to show how well Root Insurance fits them.
| Full Legal Name | Root Insurance Company |
| Founded | 2015 |
| Headquarters | Columbus, OH |
| Stock Ticker | ROOT (NYSE) |
| FDIC Insured | No |
| SIPC Member | No |
| BBB Rating | A+ |
| AM Best Rating | B- |
| Industries / Products | Insurance |
| Data Last Verified | June 28, 2026 |
Some fields may not be available for all institutions. Brand representatives can submit current data here →
Root Insurance operates as a digitally native, telematics-driven auto insurer that launched in 2015 and went public in 2020. Its core premise is that driving behavior — measured through a smartphone test drive of roughly two to three weeks — is a more accurate predictor of risk than traditional demographic factors such as credit score or ZIP code. Root carries an AM Best financial-strength rating of B-, which falls below the industry standard of A- and meaningfully below carriers like State Farm (A++) and Progressive (A+). The company's WalletHub rating of 4.0 out of 5 reflects reasonable consumer satisfaction for tech-forward experiences, while its Policygenius rating of 3.5 out of 5 signals more moderate enthusiasm around pricing consistency and claims outcomes. Root's BBB accreditation at A+ indicates low complaint volume relative to company size, but the below-average AM Best grade is a material concern for consumers prioritizing insurer solvency.
- Auto insurance
- Renters insurance (via partner)
- Mobile app
- Online web portal
Root Insurance processes claims entirely through its mobile app and website, with no network of physical claims offices. Policyholders submit photos, descriptions, and documentation via the Root app, and the company uses automated review tools to accelerate initial assessments. This digital-only model compares unfavorably to USAA, which consistently earns top marks in J.D. Power's Auto Claims Satisfaction Study, and to Erie Insurance, which offers dedicated local agents throughout claims handling. Root does not publish average claims resolution timelines on its website, making direct comparison difficult. Consumer reviews on WalletHub cite mixed experiences with adjuster responsiveness, particularly for complex multi-vehicle accidents. The absence of 24/7 live-agent phone support for claims — a feature standard at Geico and Allstate — represents a tangible limitation for policyholders who prefer human guidance during high-stress claim events. Root's claims channel strength is adequate for minor fender-benders but less suited to total-loss or liability-dispute scenarios.
Root's central value proposition is premium reduction for demonstrably safe drivers. During the mandatory test-drive period, the app tracks hard braking, rapid acceleration, phone usage while driving, and time-of-day patterns. Drivers who score well can receive quotes that Root claims are meaningfully lower than standard-rate policies from competitors. Root also states it reduces weighting on credit scores in its pricing model, which can benefit younger drivers or those rebuilding credit compared to carriers like Farmers or Nationwide that lean heavily on credit-based insurance scores. However, Root does not publish average discount percentages, and independent analyses have shown that high-mileage or night-shift drivers may receive uncompetitive quotes regardless of accident history. Root offers renters insurance as an add-on product bundled through a partnership, but does not underwrite homeowners or life insurance natively, limiting multi-line discount opportunities that carriers like Allstate and State Farm use to retain customers at 10–15% multi-policy savings.
Root Insurance Company holds an AM Best financial-strength rating of B-, which AM Best defines as indicating 'marginal' balance sheet strength relative to insurance industry obligations. The B- grade is three full notches below the A- threshold that most independent financial advisors treat as the minimum acceptable standard for personal auto coverage. By comparison, Progressive holds an A+ AM Best rating, Geico's parent Berkshire Hathaway carries A++, and even newer competitors like Hippo Insurance maintain higher financial-strength grades. A B- rating does not mean Root is insolvent, but it does signal that the company's capitalization and reserve adequacy are judged by AM Best to be under greater stress than peers. State guaranty associations provide a backstop if an insurer fails — typically up to $300,000 in claim coverage depending on the state — but recovery timelines can extend months. Consumers carrying high liability limits or gap insurance coverage should weigh Root's financial-strength grade carefully against the cost savings Root's telematics model may offer.
✓ Best For
- Safe drivers with clean records willing to complete a two-to-three-week smartphone test-drive to unlock behavior-based premium pricing
- Younger drivers or those with limited credit history who benefit from Root's reduced emphasis on credit scores in its pricing model
- Digitally native consumers who prefer managing their entire auto insurance policy — quotes, payments, claims — through a mobile app without phone or in-person interaction
- Renters who want to bundle basic renters coverage with auto insurance through a single digital platform without working with a traditional agent
✗ Look Elsewhere If
- Drivers with at-fault accidents or moving violations in the past three years, as Root's telematics model and underwriting standards frequently result in uncompetitive quotes or outright denial for elevated-risk profiles
- Households seeking a single insurer for auto, home, and life with meaningful multi-policy discounts — Root does not natively underwrite home or life insurance, unlike State Farm or Allstate
- Consumers who prioritize insurer financial strength above all else — Root's AM Best B- rating is materially weaker than Progressive (A+) or Geico's parent (A++), which matters for high-limit liability policies
- High-mileage drivers or those who frequently drive late at night, as Root's telematics algorithm weights time-of-day and trip frequency in ways that can produce higher quotes for this profile regardless of accident history
Root Insurance earns a mid-tier rating driven by its innovative telematics pricing model and A+ BBB standing, offset materially by an AM Best B- financial-strength grade that falls well below industry norms and a claims infrastructure that lacks live-agent support. The Policygenius rating of 3.5 out of 5 reflects real-world friction in claims and pricing predictability. Root is a strong fit for safe, low-mileage drivers comfortable sharing behavioral data who prioritize digital convenience and potential premium savings. Drivers with complex insurance needs, prior accidents, or a preference for full-service claims handling should compare Progressive, Geico, or State Farm before committing.
JumpSteps ratings are designed to save you time. They combine our editorial analysis with consensus ratings from leading consumer finance publications, verified product details like account types and fees, and verified institutional trust signals such as regulatory memberships and third-party ratings.
See how JumpSteps ratings are calculated →
This rating reflects publicly available information as of 2026-06-29. Submit additional context to be considered in our assessment →
Are you a Root Insurance representative?
This page reaches consumers actively researching financial decisions. Partner Verified brands keep their data current and earn the verified badge on this page.

